Hi, I come from a print background and so am very new to digital design and working with html5 and animations. I am now creating banner ads with hype3 and all of our work for our client must conform to a “Maximum file size of 40KB”. My question is - how do I actually work out the complete file siz…

There is no way you’re going to get an html5 banner in under 40 kilobites unless it’s a static ad. A lot of publishers have switched their filesize limitations. Google published ads to all companies apart from seizmec at my last job had a filesize limit of 150kb See IAB guidelines IAB_Di…

Thank you Lucky for your helpful response. Just last question - when someone asks “what is the file size of this ad”, how does one measure it? by adding each file within the folder collectively? As an example - a recent export I had consisted of: html - 1kb 35332E-restorable.plist (38kb) HYPE-…

@nicko I’m far from an expert, but usually the size is measured by compressing all of the files into a .zip and taking that size.

"html - 1kb 35332E-restorable.plist (38kb) HYPE-458.full.min (93kb) HYPE-458.thin.min (54kb) img-01.gif (46kb) img-01@2x.gif (46kb) logo.png (10kb) so to work out the overall file size of my ad do I simply add each file together?" Yep but as brownsquare says depending on publisher it could b…

[image] Luckyde: and if you untick In your resources panel it won't export the @2x file The 3.5.1 update fixes this -- you now get image_2x.png files (no more @ symbol).

so wether or not you untick it you’ll get both the image and image_2x? what if you’d like just the small image without an upscaled version

If there’s only a small (1x version) present, a 2x image will not be generated. We won’t upscale, only downscale. More info here .

Thanks everyone for the helpful info, much appreciated.

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Exported file size question (Maximum file size of 40KB)

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